| December 5 , 2006
STAN KANIA & SOFTWARE LINK ARE FOCUS OF ACCOUNTING TECHNOLOGY MAGAZINE'S DECEMBER ISSUE
 Alpharetta, GA -- As one of the leading ERP, CRM and Managed IT Services companies in the country, Stanley Kania, President and Owner of Software Link, was recently featured on the cover of the industry publication: Accounting Technology.
The article's focus covered the increasing complexity of the sales process for Accounting and Business Management Software. "With a lot of companies, you have to have a sales process because you touch so many aspects of the company," commented Kania. The article, written by industry expert Robert Scott, explains that many potential clients these days have far-reaching steering committees. These committees typically include employees from many different parts of the company to help analyze how such a major change will impact their department.
The importance of working with a reputable software vendor on many deals is critical for success. By having strong backing from your supplier, the client feels more at ease about the solution being provided through their business partner. It's about clearly uncovering the real business pains, needs and motiviation for change.
The entire Accounting Technology article can be found here: http://www.webcpa.com/article.cfm?articleid=22644&pg=acctech.
Software Link is the Southeast's leading accounting and business management software advisor, reseller and certified trainer. Software Link exclusively offers Sage Software's suite of small to mid-sized products including Peachtree, Sage BusinessWorks, Sage MAS 90, 200, 500 ERP, Sage CRM and CRM SalesLogix. Helping clients manage growth through scalable technology solutions is their core function. Software Link is a Certified Sage Business Partner, Certified Microsoft Partner and Registered Cisco Systems Partner.
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